Y
L
25+
YEARS

Yoon Lee

Chief Product Officer, Chief Innovation Officer

ex-Samsung Electronics, USA, South Korea,  

ex-Accenture, San Francisco, California,  

ex-Bowers and Wilkins, Palo Alto, California,  

ex-Bugaboo International, B.V., Amsterdam, Netherlands 

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past collaborations

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Yoon Lee

I help large corporations with innovation challenges in product development, what to launch, and why. I am a creative story builder, creating compelling technology-based product experiences. I help mid-cap companies with product development challenges, helping them build the right product dev. capabilities and processes to support the increasing challenges in product development as a seasoned CPO.

Yoon’s expertise

Explore Yoon's key skills, specialized expertise, and industry preferences below.

Skills
Concept Design
Product Strategy
Innovation Strategy
Design Strategy
Product Management
Expertise
Product Management
Strategy & Business Design
Sales & Marketing
Industry experience
Automotive
Consumer Electronics
Consumer Goods /Retail
Consultancy
Design
Yoon Lee

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PASSIONS

Areas I'm passionate about

As creative leaders with a shared commitment to quality, collaboration, and creativity, we're proud to pursue out most meaningful work and deliver the best every time.

Do we REALLY need to produce a new phone every six months?

Portfolio

Chief Product Officer

If you need a seasoned expert to quickly build product development capabilities in HW, SW, and Service, I offer proven expert, tailored services by quickly diagnosing the needed areas and providing expert leadership, knowledge, and coaching

Design Thinking
Insights
Product Innovation
Storytelling
Capability Building
Yoon Lee

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showcase

Work in Focus

See Yoon Lee's work to see the extent of their creative portfolio.

How to showcase the technology benefit in the most compelling way?
Projects
Samsung Electronics

How to showcase the technology benefit in the most compelling way?

👨🏼‍🦼Transportation and Mobility
Experience Design
Marketing
Product Innovation
Creative Storytelling
We chose Goodwood Festival of Speed to showcase the benefits of 5G network, a state-of-the-art phone, and the VR technology with the best creative story telling and experiential marketing
Taking a mid-cap company's product develop capability more robust
Consulting & Advising
Woom, Gmbh

Taking a mid-cap company's product develop capability more robust

🫡Responsible Consumption and Production
Capability Building
+3 more
A mid-cap company with a growth spurt and lacking experience needs disciplined approach to support the growth in product development. My mission was to build a tailor-made to capabilities in product development to support the next generation of product innovation.

Values & Ethos

Yoon built the first Product Innovation team for Samsung and introduced the concept of customer centricity at a pivotal time for the company. When it comes to understanding customers and creating and leading a product vision beyond the obvious there's quite simply no one better. (Luke Mansfield, Chief Commercial Officer, Harley Davidson)

Yoon Lee
Yoon Lee
Chief Product Officer, Chief Innovation Officer