R
L
20+
YEARS

Ric Lebre

Creative Director. Digital Producer. Design Hacker

ex-Flagcx,  

ex-Vetor Zero/Lobo,  

ex-Neon  

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past collaborations

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Ric Lebre

I love to mash up art and tech to create remarkable experiences that I like to call "Automagically".

Ric’s expertise

Explore Ric's key skills, specialized expertise, and industry preferences below.

Skills
Creative Direction
VR/AR/XR
Customer Experience
AI/Artificial Intelligence
Project Management (Architectural Design)
Expertise
Strategy & Business Design
Sales & Marketing
Communication Design
Architectural & Spatial Design
Service Design
Industry experience
Automotive
Food & Beverage
Banking
Consumer Goods /Retail
Entertainment
Ric Lebre

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PASSIONS

Areas I'm passionate about

As creative leaders with a shared commitment to quality, collaboration, and creativity, we're proud to pursue out most meaningful work and deliver the best every time.

We are not alone; we don't live alone. Being able to have a great life in society is the key to evolution. Less traffic, less commute, less pollution are goals everyone should be looking for in exchange for a better life.

Portfolio

Talk about the Hacker Mindset and Creative Management

I've been invited to many conferences for keynote talks on hacker mindset and my approach on managing creative teams. Events include TEDx Blumenau and The Whext (in Brazil), VR Days (in the Netherlands) and other in-company ones.

Business Innovation
Business Transformation
Change Enabler
Community
Content Creation
Ric Lebre

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showcase

Work in Focus

See Ric Lebre's work to see the extent of their creative portfolio.

TEDx Talk: The future is antidisciplinary, be a hacker!
Thought Leadership
TEDx Blumenau

TEDx Talk: The future is antidisciplinary, be a hacker!

📚Access to Quality Education
🤗 Inclusion & Accessibility
Behavioral Insights
Quickwins
Leadership Development
+1 more
How to develop skills that are not "skills" yet. There are no books like "Getting started with Martian agriculture" or "Fundamentals of Zero G Architecture and Design" but anyone can be ready for things like these and develop these skills on demand if they have a hacker mindset.
Tech+Emotion: Johnnie Walker Blue Label Innovates with AI for clients
Projects
Diageo / Johnnie Walker

Tech+Emotion: Johnnie Walker Blue Label Innovates with AI for clients

💭Intellectual Property
Brand Innovation
+4 more
Experience the future of gifting with Johnnie Walker Blue Label's AI-crafted, personalized illustrations celebrating and cherishing fatherhood moments. An extraordinary idea for Father's Day.
Smart Kettle Tweets to Save Energy and Inspire Change
Projects
RWE - Czech Republic

Smart Kettle Tweets to Save Energy and Inspire Change

☀️Affordable and Clean Energy
🌱Climate Change
+4 more
A campaign for RWE, a Czech energy company, featured a Tweeting Kettle prototype using Arduino. This IoT innovation notified users when water finished boiling, preventing energy waste. The campaign successfully reduced office energy consumption by 52.8%, showcasing the power of smart technology.

Values & Ethos

As an antidisciplinary advocate, reaching the right clients can be challenging. Neol helps me expand my client base and collaboration network, enabling me to tackle projects previously deemed impossible.

Ric Lebre
Ric Lebre
Creative Director. Digital Producer. Design Hacker