Sephora Sensorium | Redefining the Senses for a New Generation
🙋🏼♂️ Digital Wellbeing Responsible Consumption and ProductionBrand Innovation+2 more
Agency principal, strategy & creative lead | A category redefining activation to grow brand awareness and explore new retail concepts for a younger consumer. Featuring perfume artworks and innovative tech that responds to a sniff. Debuted in NYC to alongside Sephora’s new retail flagship.