Lauren Lotka

Founder, Lotka&Co, Entrepreneur & Investor, Global Talent Partner; focused on cultural & transformational change

ex-Prada, ex-DMAUnited

PAST CLIENTS

Every brand, organization, talent, team, and individual has a mark to make in our world. This is why I made it my mission to empower people through a talent ecosystem approach, uncovering opportunities to build better systems at work and help the right people, personalities, and experiences cross paths—all to empower cultural connectivity in everything we do. I am committed to endlessly evolving in pursuing my own extraordinary to help others find theirs.

Lauren in action

See Lauren Lotka's work to see the extent of their creative portfolio.

All

Projects

THE NORTH FACE

♻️ Circular Economy🤗 Inclusion & Accessibility👒 Sustainable Fashion+4 more

After nearly 60 years in business, The North Face recommitted to “never stop exploring” and sought to reset, elevate and curate the global brand. VF leader Tim Hamilton tapped LOTKA&Co. to rebuild the global product team and take TNF from #3 to #1 at VF. LOTKA&Co. developed a talent + strategy roadmap to both elevate the brand and align diversity and inclusion needs throughout the team build. In the first 18 months, LOTKA&Co. . secured over 40 n... + more

Consulting & Advising

The Reformation

♻️ Circular Economy🤗 Inclusion & Accessibility👒 Sustainable Fashion+4 more

Reformation CEO Hali Borenstein tapped LOTKA&Co. to help steward the rapidly growing DTC brand towards another round of investment while also investing in culture throughout the team and growing organization. LOTKA&Co. delivered executive search across Finance (VP FP&A), HR, and P&C (VP, TA), and supported the CCO in establishing their first ever in-house brand studio (Sr. Design Director, Senior Art Director, Director Creative Services, Art Dir... + more

Consulting & Advising

MAKE LAND

♻️ Circular Economy👒 Sustainable Fashion📣 Human Rights+5 more

Lotka&Co aligned with MAKE, Founder and Creative Director, Sam Osborne to support his visionary business model in 2019. As a strategic partner and advisor to the brand, Lotka&Co supports on talent strategy, business development, and strategic growth opportunities. Exclusive launch with Browns in 2019, MAKE is sold in Brown’s stores and online globally through Browns and FARFETCH. 2020 Expansion to North America with Holt Renfrew. MAKE is a mem... + more

Consulting & Advising

Burton Snowboards

♻️ Circular Economy👒 Sustainable Fashion💪🏻 Gender Inequality+3 more

Engaged by the President John Lacy and the SVP Transformation Josee Laroque, LOTKA&Co. was brought on to support a comprehensive initiative to help Burton “reimagine merchandising” and look towards the future. With clear equity goals, Burton made our partnership and commitment to talent seamless. A thoughtful approach requires a thoughtful partnership and we aligned to identify key leadership who could steward this important organizational sh... + more

Areas I'm passionate about

As creative leaders with a shared commitment to quality, collaboration, and creativity, we're proud to pursue out most meaningful work and deliver the best every time.

MAIN PASSION

♻️ Circular Economy

Why so? — After 18 years of working with brands in the fashion + retail industry, I've learned firsthand the deep inequities that exist within the business. As a result, I've made it a priority to align with leaders, organizations, and talent seeking to redirect and redesign systems around circularity.

🌱 Climate Change

👩🏽 Women's Rights

I believe in Neol...

A member of the Neol Creative Leader community

As the world evolves, so do opportunities to design new ways of collaborating. Neol represents a new way forward, a new solution, an opened aperture to assess and address important and impactful work. Empowering people is the critical first step. As a talent-first business leader, I'm thrilled about the potential of what we can achieve together with Neol. Building a global talent ecosystem focused on independents is a critical consideration that we've seen take grow considerably over the past few years and we don't see this slowing down.

Lauren Lotka

Founder, Lotka&Co, Entrepreneur & Investor, Global Talent Partner; focused on cultural & transformational change

Join the movement