J
T
20+
YEARS

Jaakko Tammela

Chief Experience Officer | Chief Design Officer

ex-Dasa healthacare,  

ex-Fjord_Accenture,  

ex-Whirlpool 

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past clients

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Jaakko Tammela

Helping companies connect with people by customer-centric growth and generative innovation (GenAI + DT = ❤️ = $$$)

Jaakko’s expertise

Explore Jaakko's key skills, specialized expertise, and industry preferences below.

Skills
Customer Experience
Team Leadership
System Thinking
Service Design
Product Strategy
Expertise
Strategy & Business Design
Industrial Product Design
Product Management
Industry experience
Healthcare
Financial Services
Education
Consumer Goods /Retail
Consumer Services
Jaakko Tammela

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PASSIONS

Areas I'm passionate about

As creative leaders with a shared commitment to quality, collaboration, and creativity, we're proud to pursue out most meaningful work and deliver the best every time.

Offerings

Business and executives mentorship

Understand your customers, simplify, and optimize your product. Embrace innovation by fostering a creative-user-centric culture.

Experience Design
Leadership
Growth Offerings Creator
Future Growth Prioritiser
Innovation
Jaakko Tammela

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showcase

Jaakko in action

See Jaakko Tammela's work to see the extent of their creative portfolio.

Nav, health navigator
Projects
Dasa

Nav, health navigator

❤️‍🩹Good Health & Well-being
Product Innovation
Product Design
Organizational Design
Heart-Centered Leadership
Nav is your healthcare assistant for life. It was created for Dasa, the largest service health provider in Latin America. Nav is where you can schedule exams, appointments, and vaccines, get your results, and speak to a doctor whenever you want.
Dasa Oncology, humanized service
Projects
Dasa

Dasa Oncology, humanized service

❤️‍🩹Good Health & Well-being
Innovation
+4 more
Redesign of the entire cancer treatment service in infusion clinics and treatment monitoring, bringing more humanity to the services and environment and assertiveness to monitoring
A global washing machine
Projects
Whirpool Latam (Brastemp)

A global washing machine

Product Design
Product Innovation
+1 more
Development of a new washing machine for the Brazilian market, with production in China and German and Indian technology. The product aimed to create a global platform to be launched simultaneously in several markets (Brazil, USA, Europe, and China).

I believe in Neol

A member of the Neol Creative Leaders community

My name is Jaakko, and I am a ‘carioca’ born designer, son of a Finnish craftsman. For over 20 years, I've been working alongside Fortune 500 companies (re)shaping cultures, products, and services, improving the lives of millions around the globe. From motorboats to credit services, I designed hundreds of products (physical/digital), services, and businesses in Brazil and abroad for which I was honored with more than 50 Design Awards.

Jaakko Tammela
Jaakko Tammela
Chief Experience Officer | Chief Design Officer