dav rauch

Strategic Experience & Product Design

ex-IDEO

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PAST CLIENTS

I’m a creative helping organizations pivot strategically via new experiences & products. Whether it comes in the form of a product, an app, a film, a game, a museum, or even a spaceship — whether it leverages physical space, digital interactions, peripheral senses, or group interactions — I bring human insights, deep design process & infectious creative to help folks reach their aspirations.

Offerings

Consulting & Advising

Product & Experience Innovation

I specialize in leading multidisciplinary teams to research and design new products/experiences designed to strategically pivot organizations. I believe connecting branding & marketing with product/experience design produces the best fit.

Concept Development

Consumer Research

Creative Strategy

Creative Storytelling

Design Sprints

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Expert Talks

Projects

dav in action

See dav rauch's work to see the extent of their creative portfolio.

Projects

Lyric connected health massager

Product InnovationBrand DesignUser Interface Design+1 more

What if we designed a massager for the needs of women suffering from chronic pain instead of male performance athletes? As Chief Innovation & Design Officer I had the pleasure of guiding design from early hypothesis to national retail launch including branding & marketing campaigns.

Projects

Museum of the Future, UAE Dubai

Branding & IdentitySpatial StrategyContent Strategy+2 more

If the concept of a museum is predicated on collecting artifacts to facilitate looking backwards, then a Museum of the Future is a nonsensical oxymoron. My team was tasked with resolving this inherent contradiction via the identity and experience of the Museum of the Future in Dubai. So fun!

Projects

Softbank Robotics

Product InnovationUser Interface DesignDesign Research

Robots build cars, fly commercial jet planes and explore Mars. But could they help my kids brush their teeth? What, if any, is the role of robots in the family household? This was the challenge for our project with SoftBank Robotics Group.

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A member of the Neol Creative Leader community

Finally! A network & marketplace to bring creatives and those who need creative juice together. Why did this take so long?

dav rauch

Strategic Experience & Product Design

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