D
M
25+
YEARS

Dan Makoski

Chief Design Advisor

ex-Google,  

ex-Microsoft,  

ex-Walmart,  

ex-Capital One 

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past clients

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Dan Makoski

I combine the empathy of Design with the ambition of Silicon Valley to transform the world’s most impactful businesses.

Dan’s expertise

Explore Dan's key skills, specialized expertise, and industry preferences below.

Skills
Team Leadership
Design Strategy
Design Research
User Experience Design (UX)
Ethnographic Research
Expertise
Strategy & Business Design
Learning & Organization Design
Service Design
Dan Makoski

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PASSIONS

Areas I'm passionate about

As creative leaders with a shared commitment to quality, collaboration, and creativity, we're proud to pursue out most meaningful work and deliver the best every time.

After having spent a decade in Silicon Valley and seeing the transformative power of technology, I've spent the last decade leading Design in the regulated industries of financial services and health care. There is so much buzz about #fintech or #medtech, but the real opportunity is to reimagine how people can connect to their health and money in ways that are simple and empowering, supported by personally adaptive AI and behavioral design.

Offerings

Chief Design Advising

Dan is available to advise leaders on how to elevate design. His 25 years of experience as a Chief Design Officer at 5 of the Fortune 100 can be distilled into a 10-week advisory, a 1 week workshop, or weekly coaching.

Coaching
Innovation
Heart-Centered Leadership
Design Thinking
Experience Design
Dan Makoski

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showcase

Dan in action

See Dan Makoski's work to see the extent of their creative portfolio.

Google's Project Ara
Projects
Google

Google's Project Ara

♻️Circular Economy
🫡Responsible Consumption and Production
Product Design
Sustainable Business
Capacity Building
As Head of Design at Google's Advanced Technologies and Projects team, I asked the question: what if instead of making one phone millions of times perfectly, we made millions of phones perfectly unique? The answer was Project Ara, aiminging to simultaneously address waste and hardware innovation.
Walmart Redesign
Projects
Walmart

Walmart Redesign

❤️‍🩹Good Health & Well-being
🤗 Inclusion & Accessibility
+5 more
I led a redesign of Walmart.com, centered around the idea of "Design for Living Better". Using iterative participatory design methods, we reduced information density by 50+% while tripling the number of personalized elements. The result was a doubling of conversion, rivaling Amazon.com.
Hey Google
Projects
Google

Hey Google

🙋🏼‍♂️Digital Wellbeing
🗣️Learning Ecosystems
+5 more
As Head of Design Research at Motorola, I was asked to discover one differentiating feature that would launch with the Moto X, a pure Android phone in partnership with Google. Through participatory design in people's homes we discovered and then designed "Hey Moto", which soon became "Hey Google".
Design for Living Better
Expert Talks
Fifteen Seconds

Design for Living Better

🤗 Inclusion & Accessibility
❤️‍🩹Good Health & Well-being
+5 more
Based on personal experience building products for Microsoft, Google, Capital One and Walmart, this is a call to action to user experience professionals to deploy their craft as an expression of humble service, and to make their work more human, authentic and real. https://youtu.be/Vkb6idi0mrA
Designing EI into AI
Expert Talks
Fractal

Designing EI into AI

🤗 Inclusion & Accessibility
Behavioral Insights
+4 more
We get so excited about AI, but the reality is we focus too much on the hype of the "Artificial" part of the story, and forget that the "Intelligence" side is where the breakthroughs lie. This talk gave a design perspective on how to approach AI. https://www.youtube.com/watch?v=hfVVOqukrGM
The Secret of Great Design
Expert Talks
TED

The Secret of Great Design

📚Access to Quality Education
🤗 Inclusion & Accessibility
+5 more
This was a design talk in Hong Kong for a TED event around the future of education and creativity. There were over 2,000 attendees, who all jumped into their creative confidence by sculpting a toothbrush from the future using modeling clay. Check out the talk to see why: https://youtu.be/1WwMzNTj6Vw

I believe in Neol

A member of the Neol Creative Leaders community

The future of creativity and innovation will be defined by how well networks of talented leaders come together in partnership with businesses and the communities they serve to passionately design for a better world.

Dan Makoski
Dan Makoski
Chief Design Advisor