YEARS

Dan Dimmock FRSA

Corporate Brand Architect & Impact Strategist | CBO and Advisor

ex-FutureBrand,

ex-Landor,

ex-Pollen®,

ex-Fishburn-Hedges

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past clients

Dan is a highly experienced brand architect and corporate brand strategist who has guided leaders of countries, NGOs, Fortune 500s, and startups through impactful brand transformations. An elected RSA Fellow and winner of Best Global Rebrand®, he specialises in purpose-driven brand strategy, experience design, sustainability, and delivering measurable change.

Dan’s expertise

Explore Dan's key skills, specialized expertise, and industry preferences below.

Skills

Brand Strategy

Strategic Planning

Coaching & Mentoring

Organizational Design

Team Leadership

Expertise

Learning & Organization Design

Project Management

Brand Design

Communication Design

Sales & Marketing

Industry experience

Government

Technology

Public Sector

Non-Governmental Organization

Consultancy

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PASSIONS

Areas I'm passionate about

As creative leaders with a shared commitment to quality, collaboration, and creativity, we're proud to pursue out most meaningful work and deliver the best every time.

MAIN PASSION

🧒🏼 Children's Rights

Belief in shaping a just, equitable future through influencing institutional values and narratives.

🌱 Climate Change

💸 Poverty

Offerings

Brand Value Creation (BVC)

From purpose-driven brand strategy, multi-stakeholder experience design, and conscious communications to brand-led innovation improved agility, responsiveness, and measurable environmental and societal impacts.

Brand Strategy

Brand Strategy & Positioning

Brand Management

Brand Innovation

Business Transformation

+19 more

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showcase

Dan in action

See Dan Dimmock FRSA's work to see the extent of their creative portfolio.

Consulting & Advising

Branding the last Shangri-La

🤝🏻Fair Trade

💭Intellectual Property

🫡Responsible Consumption and Production

Brand Strategy & Positioning

Branding & Identity

+1 more

With 770k population and a $2bn GDP, Bhutan has rich beauty and culture. However, it faces tourism and export challenges. Infrastructure limits and competition impact its marketability. We oversaw the strategic development and implementation of country branding. Winner of 2018 Best Global Rebrand®.

Transforming Saudi Arabia's third sector

Consulting & Advising

Transforming Saudi Arabia's third sector

💸Poverty

⚕️Public Health

+4 more

ZMZM Society, renowned in Saudi Arabia, has offered sustainable healthcare for two decades. This Jeddah-based charity innovates to address healthcare challenges and uplift life quality. ZMZM reviewed its strategies and partnered with us to deliver purpose-driven brand transformation.

Overcoming recognition and enlistment issues

Consulting & Advising

Overcoming recognition and enlistment issues

💭Intellectual Property

👩🏼‍💼Local Governance

+4 more

Singapore Police Force, crucial to national safety, faced recognition and recruitment challenges. Responding, we steered a brand shift to better reflect the Force's role and influence perceptions. This resulted in a unified identity that consolidated 50 others while preserving its 50-year legacy.

I believe in Neol

A member of the Neol Creative Leaders community

Fairness, inclusivity, and offering more opportunities make society better for everyone, building empathy, understanding, and progress. I'm passionate about using strategy and creativity to make sustainability a reality and helping co-create a world where everyone has equal chances to succeed and contribute.

Dan Dimmock FRSA

Corporate Brand Architect & Impact Strategist | CBO and Advisor