D
D
20+
YEARS

David Dresen

Senior Creative Director and Experience Advocate

ex-Ford Motor Company,  

ex-Hewlett Packard,  

ex-Glacier Marketing,  

ex-Logoworks 

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past collaborations

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David Dresen

Skilled Creative Director and Brand Strategist with over 20 years of brand-led, customer-focused, multi-disciplinary design management and experience, showcasing a proven passion and skill-set for visual design, creative thinking, storytelling and problem-solving to create best-in-class brand, product and customer experiences that elevate brands and drive stronger customer loyalty.

David’s expertise

Explore David's key skills, specialized expertise, and industry preferences below.

Skills
Creative Direction
Branding
Graphic Design
Visual Communication Design
Product Design
Expertise
Communication Design
UX/UI/IxD
Brand Design
Industry experience
Automotive
Consumer Electronics
Design
Marketing & Advertising
Communications & Marketing
David Dresen

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PASSIONS

Areas I'm passionate about

As creative leaders with a shared commitment to quality, collaboration, and creativity, we're proud to pursue out most meaningful work and deliver the best every time.

Portfolio

Creative Direction and Brand

I have over 20 years of Award-winning, senior-level creative direction, visual branding, design systems and design management experience.

David Dresen

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showcase

Work in Focus

See David Dresen's work to see the extent of their creative portfolio.

HP Visual Brand Language
Projects
HP Inc

HP Visual Brand Language

Branding & Identity
Creative Storytelling
Design Systems
Digital Design
Product Design
HP Inc. was wanting to elevate its visual brand language across all physical and digital touchpoints, from design to packaging and marketing. I led a time of global cross-functional designers, in collaboration with global marketing, through Research, Ideation, SVP Alignment, and Implementation.

Values & Ethos

I am obsessed with the power of design and how it goes beyond visual expression or interpretation. The look, color, sound, feel and smell of an item is a deciding factor in 90% of purchasing decisions. I feel good design has the power to meet people where they are, and Neol empowers that ability even further!

David Dresen
David Dresen
Senior Creative Director and Experience Advocate